This page exists so you can judge the reviews rather than trust them.
Buying
Products are bought at retail with my own money. When a brand sends something free the review says so in the first paragraph, and receiving a product free does not shorten the testing period or soften the verdict.
Testing period
Minimum three weeks of daily use for anything carrying a skin, hair or energy claim. Skin turns over roughly monthly, so a two-day review of a beauty supplement is decoration rather than evidence. Taste, texture and mixability are judged from the first serving, since those are immediate and need no time at all.
What gets checked
The ingredient panel against the label claim, first. Then the dose per serving compared with the dose used in whatever research the claim leans on, because this is where most products quietly fail. A supplement can contain the right ingredient at a tenth of the studied amount and still print the benefit on the front of the box.
Cost per serving comes next, calculated at both the one-time price and the subscription price, since subscription pricing is how this category disguises what it really costs.
Third-party testing gets weighted heavily for anything green tea based. Matcha and green tea powders are grown in soil, and heavy metal accumulation is a documented problem in the category. Brands that publish screening results get credit for it.
What I will not do
I won’t say a product treats, cures or prevents anything. Nothing sold as a food or a supplement is permitted to make that claim, and a site telling you otherwise is either careless or lying.
I won’t rank a product higher because it pays more. Commission rates across this category sit between five and fifteen percent, and that spread is not wide enough to be worth the only asset this site has.
Corrections
If something here is wrong, email me. I will fix it and note the change at the bottom of the page.